Types of Benchmarking

Generally, one can distinguish among three types of Benchmarking, which are found throughout Europe and the world.

The GBNewsletter

It is our pleasure to present you the latest issue of the GBNewsletter

International Benchmarking Conference

One of the best ways to learn about benchmarking is to attend the annual “International Benchmarking Conference” (IBCON) – organized by the Global Benchmarking Network and its partners.

Benchmarking enables an organization to learn from the outside and to develop relevant measures and implement company-specific solutions. On principle, a company may benefit directly as well as indirectly.

Welcome to the Global Benchmarking Network

The Global Benchmarking Network (GBN) is a worldwide alliance of leading benchmarking organizations united by a shared vision: to promote and facilitate the use of benchmarking and the exchange of best practices across industries and regions. As a global community, we are committed to helping organizations improve their performance by learning from the best—and becoming better.

The Value of Best Practices

Benchmarking focuses on uncovering best practices—proven methods and strategies that deliver outstanding results. But how do we validate and apply these practices effectively?

At GBN, we work together to:

Validate best practices through structured, evidence-based assessments.
Make insights accessible by sharing benchmarking knowledge in practical, usable formats.
Encourage innovation, not imitation—benchmarking inspires new solutions rather than simple copying.
Ensure measurable impact, by helping organizations evaluate and share the benefits of their improvement efforts.
Leverage technology and human networks, using digital tools for discovery and face-to-face engagement for deep learning and collaboration.

Benchmarking as a Driver of Transformation

Benchmarking is applicable across all levels—operational, tactical, and strategic. It is especially powerful in:

Identifying improvement potential in business processes and organizational structures.
Supporting strategic planning and decision-making.
Reinforcing competitiveness, even for small and medium-sized enterprises.

Benchmarking is most effective when applied consistently, integrally, and continuously—as part of a culture of excellence and learning.

Join Our Global Community

Through GBN, members gain access to:

A trusted international network of benchmarking experts and partners.
Practical tools, methodologies, and case studies.
Opportunities to participate in collaborative benchmarking projects and events.

Whether you’re just starting your benchmarking journey or looking to take it to the next level, GBN is here to support your path to performance excellence.

Together, we learn. Together, we lead.

#BePartOfTheMovement